TrustMark
TrustMark is the only UK Government-Endorsed Quality Scheme for work carried out in or around the home.
Since they started in 2005, they have been working to help drive up standards across the industry and improve the protection offered to homeowners when having work done. They’re a not-for-profit business, meaning they can focus on their customers – homeowners and tradespeople - and not on shareholders.
CAI achieved scheme operator status for TrustMark in February 2015 enabling CAI installing members only to apply for TrustMark status so that they can be found by homeowners using the TrustMark search facility. The scheme operator license was awarded to CAI following a thorough assessment of all its processes for vetting and inspecting installers as well as its customer service policies, compliance audits, quality management and complaint handling procedures.
As a TrustMark Scheme Provider, we commit to meeting the operating requirements of their Quality Scheme.
We work with our TrustMark Registered Businesses to ensure they commit to and maintain the required standards of technical competence, trading practices and customer service.
These practices help to provide homeowners with assurance and confidence when they engage a TrustMark Registered Business, and for trades, they help demonstrate their quality and professionalism.
If you want to demonstrate your commitment to high standards of work and customer service, you can apply to join TrustMark through us.
CAI is the only TrustMark Scheme Provider for:

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Aerial & Satellite Installations
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Smart Home & Entertainment Installations
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Access Communications & CCTV
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Data & WIFI Networking
Reasons we work with TrustMark
Commitment to Quality:
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Quality Assurance.
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High standards of competence, customer service and trading practices
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Driving up standards across all trades
- Eligible for their national Trading Standards Approved scheme
Commitment to Protecting the Consumer:
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Giving homeowners the confidence and assurance that they’re protected.
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Support for businesses and customers if things go wrong with access to TrustMark’s simple dispute resolution process.
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Access to support, training and an independent Ombudsman to help resolve difficult complaints.
As well as giving you:
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Eligibility to join their national Trading Standards Approved Scheme.
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Access to support, training and an independent Ombudsman to help resolve difficult complaints.
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Simple, free and legally approved contracts.
With over 500,000 unique visitors to the TrustMark website each year, it’s easy for customers to find your business. Through TrustMark’s ‘Find a Trader’ online directory, customers can easily find your business. With your unique profile, you can link to your website, manage customer enquiries and manage your presence.
Grow Your Business – With TrustMark’s Free Portal
Whether you have your own website or social media channels, your free TrustMark Business Portal is yours to promote and an opportunity to share your expertise with both new and existing customers. Let customers know the areas you cover and showcase up to 30 images of previous projects you're proud of, increasing your chances of local homeowners finding your business.
Once you've attracted customers to your profile, you can make yourself available to chat, so customers can better understand your expertise and what is involved with their request. Once you've set up your Portal, you'll be able to see how many times you've appeared in customers' search results, the top 10 most searched keywords that sees your profile appear. This data is unique to your business and will allow you to better understand your customers and make informed decisions as how to improve your profile and own website/communication.
You can also link to your social media, such as Facebook and WhatsApp and external platforms where you may already have a strong presence on, for example Checkatrade or Which? Trusted Traders.
Build Confidence With Customers with TrustMark’s Free App
Free to download, TrustMark has also developed a unique ‘one-stop shop’ home improvement App in collaboration with the Health and Safety Executive. The App is aimed at helping consumers to better understand the process, requirements and considerations around having home improvement work carried out in their property.
Content includes information a homeowner needs to bear in mind when planning a project - from finding skilled and competent tradespeople, agreeing to a contract and what to expect; project timelines; example costs; planning permissions; building regulations and insurance requirements, through to Health and Safety considerations and much more. This is another channel to get your business in front of potential customers.
About TrustMark
TrustMark App
Requirements
TrustMark membership is exclusive to CAI members as we are currently the only Scheme Provider for the trade. Those who wish to be TrustMark approved, must be a CAI member and hold CAI Plus status. The CAI Plus scheme requires 50% of the engineers to provide the following:
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Basic DBS Disclosure
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Safe Working at Heights Certificate
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Insurance - Public and Employers Liability
Joining the TrustMark with CAI as the scheme operator, we offer competitive rates compared to other online Tradesman registers as the TrustMark Accreditation yearly fixed fee is only £60 + VAT per year.
Apply for TrustMark Membership
If you wish to apply for TrustMark membership please complete and submit the TrustMark application form. All requests for TrustMark membership must be made to CAI.
By submitting your application this does not automatically approve the request to use the TrustMark logo. You must await confirmation of your membership approval via post. Once a member of TrustMark, your company details will be listed on the TrustMark website which has an easy to use UK wide postcode search facility.
